HMM is up with the rest of the data from the week ending 4/11/10.
The lack of any sales for new releases, because there really was no major new release, as shown in the graphic above for the Top 20 unit sales, really explains a lot of the revenue fall in the year to year comparisons. As stated above its also a calender quirk that last years Easter holiday sales week in 2009 is being compared to this years week after Easter slow release week in 2010. The lack of new releases to home video for the week ending 4/11/10 magnified that seasonal YTY comparison artifact.
http://www.nxtbook.com/nxtbooks/ques...startid=Cover2
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Identifiable Blu-ray Unit Sales for the Week Ended 4/11/10
Estimates of Blu-ray units sold by title by two methods:
BD#Index is the estimate of units sold per title based on the index numbers on the Blu-ray Disc Top 20 chart. Each title units are estimated based on its Index number as a percentage to the #1 bestselling Blu-ray title.
BD#BD% is the estimate of units sold per title based on the Blu-ray marketshare off the Top 20 Sellers chart or the BD Title Share chart computed against the DVD units sales per title reported each week on the-numbers.com US DVD Sales Chart.
BDRank BDindex BDshare DVDunit BD#Index BD#BD%
1 100.00 100.00% 188,878 188,878 The Lord of the Rings: TMP Trilogy
2 78.10 29.63% 350,339 147,514 147,514 Sherlock Holmes
3 28.00 14.00% 337,512 52,886 54,944 The Blind Side
4 25.91 100.00% 26,199 48,938 Toy Story
5 24.38 28.77% 114,220 46,048 46,134 Bad Lieutenant: Port of Call*New Orleans
6 22.01 9.00% 421,942 41,572 41,731 Alvin*and the Chipmunks: The Squeakquel
7 21.83 100.00% 41,232 Toy Story 2
8 16.77 14.00% 191,688 31,675 31,205 New Moon
9 12.53 14.00% 141,393 23,666 23,017 The Princess and The Frog
10 11.58 45.15% 26,793 21,872 22,055 The Lord of the Rings: Original Animated Classic
11 11.32 27.76% 55,739 21,381 21,419 2012
12 10.30 19,454 - Pandorum
13 9.91 28.02% 45,937 18,718 17,882 The Hurt Locker
14 8.82 28.74% 41,350 16,659 16,677 Ninja Assassin
15 7.90 30.15% 34,810 14,921 15,025 The Boondock Saints II: All Saints Day
16 7.66 14,468 - Forgetting Sarah Marshall
17 7.34 13,864 - Gladiator
18 7.21 13,618 - The Thing
19 6.67 12,598 - The Dark Knight
20 6.52 12,315 - The Thomas Crown Affair
26.45% 37,625 13,531 Planet 51
18.00% 52,743 11,578 Brothers
15.00% 65,401 11,541 The Collector
27.96% 21,857 8,483 Couples Retreat
17.00% 40,506 8,296 Fantastic Mr. Fox
24.46% 24,305 7,870 Up
18.11% 34,851 7,707 Ponyo
19.20% 30,912 7,345 Up in the Air
802,279 702,833
Calculated Top 20 Estimate 565,953
Week ending 4/11/10
$119.99 M DVD (down -59.52% YTY)
$18.57 M Blu-ray (down -5.04% YTY)
$138.56 M (DVD+BD) (down -56.15% YTY)
13.40% Blu-ray revenue marketshare (above the 12.32% YTD average)
20.75% Blu-ray top 20 unit marketshare (above the 19.74% YTD average)
First time ever Blu-ray was down in the year to year weekly comparison
(4/11/10 at $11.57 M Blu-ray revenues was down $0.99 M year to year (5.04%) from the week ending 4/12/09 Blu-ray revenues of $19.56 M)
(4/11/10 at $119.99 M DVD revenues was down 176.44 M year to year (5.04%) from the week ending 4/12/09 DVD revenues of $296.43 M)
At a record low 1.7 million TBO for the new release box office that TBO metric was down -99.02% from last year.
Worst showing since 9/13/09 for DVD ( $103.87) , second worst showing for DVD weekly revenues on my charts going back to January 2008.
Worst revenue total for year for Blu-ray at $18.57 M, just barely behind 2/21/10 with $18.58 M and 1/17/10 with 18.94 M.
Take out the Lord of the Rings : The Motion Picture Trilogy sales for the Blu-ray version and the lack of any effective new release really showed.
Blu-ray sales were below the year to date average $25.59 M but DVD sales were off the charts far below the DVD average of $182.22 M
Lord of the Rings trilogy takes #1 Blu-ray spot, #5 of Top 20 Sellers Chart
http://www.homemediamagazine.com/res...op-spots-19078
Top 20 Sellers for the Week Ended 4/11/10
Top 20 Selling Blu-ray Discs for the Week Ended 4/11/10
http://www.blu-ray.com/news/?id=4445
$119.99 M DVD (down -59.52% YTY)
$18.57 M Blu-ray (down -5.04% YTY)
$138.56 M (DVD+BD) (down -56.15% YTY)
13.40% Blu-ray revenue marketshare (above the 12.32% YTD average)
20.75% Blu-ray top 20 unit marketshare (above the 19.74% YTD average)
First time ever Blu-ray was down in the year to year weekly comparison
(4/11/10 at $11.57 M Blu-ray revenues was down $0.99 M year to year (5.04%) from the week ending 4/12/09 Blu-ray revenues of $19.56 M)
(4/11/10 at $119.99 M DVD revenues was down 176.44 M year to year (5.04%) from the week ending 4/12/09 DVD revenues of $296.43 M)
At a record low 1.7 million TBO for the new release box office that TBO metric was down -99.02% from last year.
Worst showing since 9/13/09 for DVD ( $103.87) , second worst showing for DVD weekly revenues on my charts going back to January 2008.
Worst revenue total for year for Blu-ray at $18.57 M, just barely behind 2/21/10 with $18.58 M and 1/17/10 with 18.94 M.
Take out the Lord of the Rings : The Motion Picture Trilogy sales for the Blu-ray version and the lack of any effective new release really showed.
Blu-ray sales were below the year to date average $25.59 M but DVD sales were off the charts far below the DVD average of $182.22 M
Lord of the Rings trilogy takes #1 Blu-ray spot, #5 of Top 20 Sellers Chart
Quote:
| ‘Sherlock Holmes’ Wins Top Spots Sherlock Holmes By : Thomas K. Arnold | Posted: 14 Apr 2010 tarnold@questex.com Strong second-week sales lifted Warner Home Video’s Sherlock Holmes to the top of both the national home video sales chart and the rental chart for the week ending April 11. Sherlock narrowly captured the top spot on the Nielsen VideoScan First Alert sales chart, bumping the previous week’s top seller, 20th Century Fox’s Alvin and the Chipmunks: The Squeakuel, to No. 2. Alvin still managed to sell nearly 93% as many units as Sherlock its second week in stores, according to Nielsen data. On Home Media Magazine’s rental chart, Sherlock remained at No. 1 for the second consecutive week, with just a 17% decline in total rental transactions. Alvin finished at a distant No. 2, generating 50% as much rental action as Sherlock. The top-selling new release of the week was Warner’s Blu-ray Disc release of Lord of the Rings: The Motion Picture Trilogy. The pricey set, which lists for $99.98, debuted at No. 5 on the First Alert sales chart and No. 1 on the Nielsen VideoScan Blu-ray Disc sales chart. Another new release that fared quite well its first week in stores was First Look’s Bad Lieutenant: Port of Call New Orleans. The film, which stars Nicolas Cage and was directed by Werner Herzog, debuted at No. 7 on the sales chart and No. 4 on the rental chart, despite a limited theatrical gross of less than $2 million. |
Top 20 Sellers for the Week Ended 4/11/10
Top 20 Selling Blu-ray Discs for the Week Ended 4/11/10
Quote:
| Blu-ray Sales, April 5-11: One Ring to Sell Them All (Update) Posted April 15, 2010 03:10 AM by Juan Calonge For the week ended April 11, The Lord of the Rings: The Motion Picture Trilogy was the top-selling title on Blu-ray, according to Nielsen VideoScan First Alert. BD sales of Peter Jackson's adaptation of J.R.R.'s fantasy classic propelled overall disc sales of this title to fifth place in the packaged-media chart. The only major day-and-date title of the week, Bad Lieutenant: Port of Call New Orleans, debuted at number 5 on the BD chart. Top ten • The Lord of the Rings: The Motion Picture Trilogy (1) Sherlock Holmes (3) The Blind Side (4) Toy Story • Bad Lieutenant: Port of Call New Orleans (2) Alvin and the Chipmunks: The Squeakquel (5) Toy Story 2 (6) The Twilight Saga: New Moon (7) The Princess and the Frog • The Lord of the Rings (Original Animated Classic) Blu-ray market share for new releases Bad Lieutenant: Port of Call New Orleans 29% Overall sales figures Blu-ray disc revenue: $18.57 million (down 5.04% from the same week last year) Packaged media sales revenue: $138.56 million (down 56.15% from the same week last year) Blu-ray revenue share: 13.4% |
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